You might not immediately think of the garden when you picture how to improve your business but when it comes to public perception, appearances matter.
Whether you run a pub or restaurant with a beer garden or an office space with a mixed-use outdoor space; a well-dressed garden could really help your business stand apart from the crowd and professional gardening services can significantly enhance the appeal of your garden, contributing not only to its aesthetic value but also to the overall well-being of employees and the impression left on customers.
The Importance of Enhancing Green Spaces
Green spaces are more than just decorative; they represent a commitment to environmental sustainability and employee wellness and can offer a great deal of comfort and wellness to employees and visitors.
According to a Savills report, incorporating greenery into office spaces, for example, enhances employee morale and productivity, while Property Reporter highlights how commercial properties with green amenities can even command higher rent prices.
There is something inherently inviting about a green space, and you could be using that to your advantage. But before you get the cordless lawn mower out and start pencilling in design ideas for your new green sanctuary, there are a few considerations to be made.
What Should Businesses Consider for Their Outdoor Spaces?
When planning outdoor spaces, businesses should consider several key factors including the following:-
The outdoor space should serve a purpose beyond merely looking enticing (though that should certainly play a part in your design). Whether it’s providing a relaxing area for employees, a welcoming entrance for clients, or a green area for recreational activities, consider what the space will literally be used for before finalizing any plans.
Choosing plants and materials that are sustainable and easy to maintain is crucial when building a modern green space. This not only reduces long-term costs but also supports environmental initiatives and could really help attract team members and customers who consider themselves sustainable.
Safety and Accessibility
Ensuring that the outdoor space is safe and accessible for all users is another key consideration that shouldn’t be overlooked. This includes installing adequate lighting (for those dark winter afternoons), clearing pathways and ensuring there are enough appropriate seating areas for everyone.
The design of the outdoor space should align with the business’s branding and ethos. It should be visually appealing and well-maintained, creating a positive first impression that represents what the business stands for, what it does, and what it hopes to achieve for its visitors, customers, and employees.
For example, if it wants to impose a feeling of calm and create a space where employees can peacefully enjoy their lunches, consider water features and other calming influences.